David

Have you ever memorised a song, a hymn, a saying, or motto? Advertising companies are paid huge dollars for jingles that stick in the minds of potential customers. 

If you happen to take a road trip in the United States, you may see an advertisement for a local tourist attraction that is said to be the ‘World’s Largest’, for example, the world’s largest Thermometer or the world’s largest Mailbox.

It’s easy enough to be invisible in our society, just be poor. We often don’t see the outsiders, who become the nobodies, and then, quite literally, we remove them from our sight – to cheap motels, to grotty boarding houses, to the edges of our cities, to Christmas Island, while not forgetting those who lie at our gates in what we call the ‘Third World’: out of sight so they might all be kept out of mind.